content-idea-generator

What This Skill Does

The Content Idea Generator is a high-level strategic partner designed to move you away from generic 'filler' content and toward high-conversion, authority-driven publishing. Instead of suggesting random topics, this skill forces a connection between your content and your core positioning. It operates on the philosophy that content without a target audience and clear value proposition is merely noise. By utilizing six proven content frameworks—ranging from Problem Call-Outs to Behind-the-Curtain storytelling—this skill helps you craft posts that resonate, educate, and convert.

Installation

To install this skill, run the following command in your terminal: clawhub install openclaw/skills/skills/brianrwagner/brw-content-idea-generator

Use Cases

• Solo Consultants: Refining your LinkedIn strategy to attract high-paying clients rather than just vanity metrics.
• Content Creators: Breaking through writer's block by applying structural frameworks to your existing expertise.
• Founders: Documenting the 'messy reality' of building a company to establish authentic trust with potential customers.
• Subject Matter Experts: Translating technical knowledge into accessible insights that provide immediate value to a target audience.

Example Prompts

1. "I'm a B2B SaaS consultant helping seed-stage founders automate their onboarding. I'm stuck on what to post on LinkedIn this week—can you give me 3 ideas using the 'Problem Call-Out' framework?"
2. "I'm trying to establish myself as an expert in sustainable supply chain management. Help me draft a 'Contrarian Take' post that challenges the industry obsession with carbon credits."
3. "I have an idea for a 'Behind-the-Curtain' post about a project that failed. How can I frame this to sound like an authority building lesson rather than just complaining?"

Tips & Limitations

• Positioning First: The skill is designed to block you if your positioning isn't clear. If you find yourself frustrated, go back to the positioning-basics skill first.
• Authenticity is Key: The frameworks work best when combined with your genuine experiences. Avoid using these to generate AI-sounding fluff. Use the frameworks as skeletons for your actual voice.
• Stay Focused: Don't try to appeal to everyone. If you don't know exactly who your 'specific audience' is, these templates will fall flat. Focus on a niche, and the ideas will be infinitely better.