SEO Research Master — Universal Keyword & Content Strategy

What This Skill Does

Guides you through a complete SEO research process using AI analysis. Identifies high-opportunity keywords, analyzes competitor positioning, and builds a prioritized content roadmap that drives organic traffic.

How to Use This Skill

Input format:

NICHE: [Your industry/specialty]
LOCATION: [City, Region, or "Global"]
MAIN SERVICES/PRODUCTS: [List 3-5 core offerings]
CURRENT WEBSITE: [URL if you have one, or "none"]
COMPETITORS: [2-3 competitor names or websites]
TARGET AUDIENCE: [Brief description]
GOAL: [Traffic / Leads / Brand awareness / Local visibility]

Phase 1: Keyword Discovery

Seed Keyword Generation

Ask the AI to generate seed keywords using this prompt:

Generate 20 seed keywords for [NICHE] targeting [AUDIENCE] in [LOCATION].
Include: informational, commercial, navigational, and local keywords.
Format as a table with: keyword | intent | estimated monthly searches | competition level

Keyword Categories to Cover

Informational Keywords (blog content)

• "How to [solve problem in your niche]"
• "What is [your main service/product]"
• "Why [common audience question]"
• "[Topic] tips/guide/checklist"

Commercial Keywords (service/product pages)

• "Best [your service] in [location]"
• "[Your service] near me"
• "[Your service] price/cost"
• "Hire [your profession] [location]"

Comparison Keywords (captures buyers)

• "[Your service] vs [alternative]"
• "Is [your service] worth it"
• "[Your service] pros and cons"

Local SEO Keywords (if location-based)

• "[Service] [city name]"
• "[Profession] [neighborhood]"
• "Near me [service]"

Phase 2: Keyword Prioritization Matrix

Score each keyword on these criteria:

Priority Formula:

• High priority = High volume + Low difficulty + High business value
• Quick wins = Medium volume + Very low difficulty (new sites start here)
• Long-term targets = High volume + High difficulty (build authority first)

Phase 3: Competitor Analysis

Competitor Content Gap Analysis

For each competitor, identify:

COMPETITOR: [Name/URL]
Their top ranking keywords: [list]
Content they rank for that you don't: [gap list]
Content you rank for that they don't: [your advantage]
Their weak spots (thin content, poor UX, missing topics): [list]

Content Gap Opportunities

The AI will identify topics your competitors haven't covered well — these are your fastest path to ranking.