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meta-business

Meta Business CLI for WhatsApp, Instagram, Facebook Pages, and Messenger automation.

Why use this skill?

Manage WhatsApp, Instagram, and Facebook Pages via the Meta Graph API. Automate messaging, handle media, and view analytics directly through the OpenClaw agent.

skill-install — Terminal

Install via CLI (Recommended)

clawhub install openclaw/skills/skills/adolago/meta-business-cli
Or

What This Skill Does

The Meta Business CLI skill provides a comprehensive command-line interface for interacting with the Meta Graph API. It is designed to empower OpenClaw agents to manage communications and marketing operations across WhatsApp, Instagram, Facebook Pages, and Messenger. By streamlining interactions with these platforms, the agent can automate customer service responses, send media-rich updates, manage templates, and monitor account-level analytics without leaving the command interface.

Installation

To integrate this skill, use the ClawHub command: clawhub install openclaw/skills/skills/adolago/meta-business-cli. Once installed, initial setup is required to authorize the agent: use meta config set to define your App ID and Secret, run meta auth login to initiate the OAuth PKCE flow, and execute meta doctor to ensure permissions and connectivity are correctly configured. You can further refine your workflow by configuring specific platform IDs for WhatsApp, Instagram, and Facebook Pages.

Use Cases

This skill is perfect for businesses looking to scale their engagement. Common use cases include: 1. Automated Customer Support: Setting up an agent to handle inbound WhatsApp messages, mark them as read, and provide quick responses. 2. Marketing Campaigns: Sending automated notifications or promotional material via message templates. 3. Content Management: Programmatically uploading and sending product images, videos, and documentation to clients. 4. Analytics Reporting: Running periodic analytics checks to measure engagement and response times across your business assets.

Example Prompts

  1. "Check my WhatsApp business analytics for the last 30 days and summarize the engagement trends."
  2. "Send a welcome message with the 'hello_world' template to +15550109999 and ensure the status is tracked."
  3. "Upload the latest product flyer 'marketing_v2.pdf' to Meta and send it to all numbers currently on my active allowlist."

Tips & Limitations

To maintain security, always utilize the 'allowlist' feature when sending bulk messages to prevent unauthorized access or spam-like behavior. Note that all media uploads require a valid local file path or URL. While the tool handles Markdown conversion automatically for WhatsApp, ensure your template variables are correctly formatted before sending to avoid API errors. Always monitor your API rate limits as defined by Meta's Graph API policies, as excessive requests may trigger temporary account restrictions.

Metadata

Author@adolago
Stars1054
Views0
Updated2026-02-16
View Author Profile
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Add to Configuration

Paste this into your clawhub.json to enable this plugin.

{
  "plugins": {
    "official-adolago-meta-business-cli": {
      "enabled": true,
      "auto_update": true
    }
  }
}

Tags(AI)

#automation#marketing#whatsapp#meta#messaging
Safety Score: 3/5

Flags: network-access, file-read, external-api