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meta-business

Skill for the Meta Business CLI. Complete WhatsApp, Instagram, Facebook Pages, and Messenger automation via the Graph API. Supports messaging, media, templates, analytics, webhooks, and systemd service management.

skill-install — Terminal

Install via CLI (Recommended)

clawhub install openclaw/skills/skills/adolago/meta-business
Or

What This Skill Does

The Meta Business CLI skill provides a robust command-line interface for interacting with the Meta Graph API, covering WhatsApp, Instagram, Facebook Pages, and Messenger. It abstracts the complexity of raw API calls, allowing users to automate messaging, handle media uploads, utilize message templates, and manage webhook configurations directly from their terminal or within an AI agent workflow. The skill is designed for high-throughput messaging, supporting features like automatic chunking for long messages, markdown-to-WhatsApp formatting conversion, and seamless integration with local file systems for media attachments.

Installation

To integrate this skill into your environment, use the OpenClaw Hub installer: clawhub install openclaw/skills/skills/adolago/meta-business Once installed, you must configure your application credentials (App ID and Secret) and authenticate via meta auth login to establish a secure handshake with the Meta platform. Ensure your WhatsApp phone number and Business Account IDs are correctly set via meta config set to begin sending messages.

Use Cases

This skill is ideal for businesses looking to automate customer communication at scale. Common use cases include:

  • Automated Customer Support: Triggering WhatsApp message templates based on CRM events.
  • Marketing Campaigns: Sending personalized media-rich messages or promotional documents to segmented lists.
  • Notification Systems: Using the CLI within a cron job or systemd service to push real-time updates or alerts to users.
  • Webhook Orchestration: Managing forwarding URLs to pipe inbound social media interactions into custom backend processing logic.

Example Prompts

  1. "Send a WhatsApp message to +19876543210 with the text 'Your order #4452 has shipped' using the shipping_update template in English."
  2. "Use the meta-business skill to upload './invoice.pdf' and send it to the support team's WhatsApp contact as a document with the caption 'Monthly Billing'."
  3. "Check the current authentication status of my Meta CLI configuration to ensure my token is still valid for messaging."

Tips & Limitations

Always be mindful of Meta's file size constraints: images are limited to 5MB, videos to 16MB, and documents to 100MB. For long-form content, use the --chunk flag to avoid API errors. Ensure your local configuration (~/.meta-cli/config.json) is stored securely, as it contains your API tokens. Use the meta doctor command frequently to diagnose connectivity or credential issues.

Metadata

Author@adolago
Stars4473
Views4
Updated2026-05-01
View Author Profile
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Add to Configuration

Paste this into your clawhub.json to enable this plugin.

{
  "plugins": {
    "official-adolago-meta-business": {
      "enabled": true,
      "auto_update": true
    }
  }
}

Tags

#whatsapp#instagram#facebook#messenger#meta#cli#automation
Safety Score: 3/5

Flags: file-read, file-write, network-access, external-api