SEO (Site Audit + Content Writer + Competitor Analysis)

What This Skill Does

The SEO (Site Audit + Content Writer + Competitor Analysis) skill transforms your OpenClaw agent into a comprehensive search engine optimization strategist. It provides an end-to-end framework for improving organic visibility, encompassing everything from deep-dive technical audits to high-converting content creation. The skill leverages a structured workspace at ~/seo/ to track site profiles, audit history, and keyword performance, ensuring that every optimization step is documented and data-driven.

Installation

To install this skill, run the following command in your terminal: clawhub install openclaw/skills/skills/ivangdavila/seo After installation, initialize your workspace by reading the setup.md file provided within the module to ensure proper directory configuration.

Use Cases

This skill is designed for scenarios where search performance is lagging or requires professional maintenance. Use it when you need to perform a full technical audit of a domain to identify crawl errors, optimize page-level elements for better CTR, conduct keyword research to identify high-potential ranking opportunities, or build out comprehensive content clusters to establish topical authority. It is also ideal for implementing schema markup to improve rich snippet visibility or for resolving Core Web Vitals issues that hinder mobile ranking.

Example Prompts

1. "Perform a complete technical site audit for example.com. Focus on crawlability, Core Web Vitals, and identifying any indexation issues in the current setup."
2. "Research 10 long-tail keywords for our new blog series on sustainable tech and draft a 1,000-word SEO-optimized article focusing on user search intent."
3. "Analyze our current backlink profile and suggest an internal linking strategy to improve the authority of our top-tier landing pages."

Tips & Limitations

Always prioritize the 'Audit Before Action' rule; never implement fixes based on assumptions. When creating content, ensure you are providing genuine value to meet E-E-A-T standards rather than just keyword stuffing. Remember that this skill requires access to Search Console data for the most accurate results. It does not perform 'black-hat' link building; focus instead on sustainable, long-term ranking strategies that build topical authority and trust with search engines.