Mixpanel

What This Skill Does

The Mixpanel skill enables OpenClaw AI to interface directly with the Mixpanel product analytics platform. By utilizing the Mixpanel REST API, the agent can perform complex data retrieval and analysis without manual dashboard navigation. It handles event querying, funnel conversion analysis, retention cohort calculations, and user profile management. This skill empowers your AI agent to act as a data analyst, providing immediate insights into user behavior, feature adoption, and growth metrics.

Installation

To integrate this skill, run the following command in your terminal: clawhub install openclaw/skills/skills/ivangdavila/mixpanel After installation, ensure you have set the necessary environment variables in your configuration: MP_SERVICE_ACCOUNT, MP_SERVICE_SECRET, and MP_PROJECT_ID. These credentials can be generated within your Mixpanel Project Settings under Service Accounts. Ensure these variables are exported in your environment or defined in your OpenClaw session configuration before attempting any queries.

Use Cases

This skill is designed for product managers, growth hackers, and developers who need to monitor application performance. Common use cases include:

• Tracking daily event volume for specific features.
• Identifying bottlenecks in a user conversion funnel (e.g., Sign Up to First Purchase).
• Analyzing user retention trends over specific weekly or monthly cohorts.
• Exporting raw event data for external processing or data warehousing.
• Looking up detailed user profile attributes based on segmentation or cohort filters.

Example Prompts

1. "Check the conversion rate for our checkout funnel from last week. Where are we losing the most users?"
2. "Show me the retention cohort for users who signed up in January and their activity over the following 4 weeks."
3. "Export the last 7 days of 'Purchase' events so I can analyze the transaction metadata in our data pipeline."

Tips & Limitations

• Memory Management: The skill uses a dedicated file system structure in ~/mixpanel/ to track saved queries. Regularly review memory.md to keep your saved insights organized.
• Performance: Large data exports should be limited by date ranges to avoid timeout issues with the Mixpanel API.
• Security: Never hardcode your API keys in scripts. Always use secure environment variable management.
• Data Freshness: Note that Mixpanel ingestion latency can affect real-time queries; queries may not reflect data from the last few minutes.