Agency

What This Skill Does

The Agency skill is an all-encompassing operational engine designed to transform OpenClaw into a professional service agency manager. It standardizes the workflow for businesses in sectors such as marketing, software development, design, and consulting. By providing a structured workspace in ~/agency/, the skill enables the agent to autonomously manage client intake, project tracking, and deliverable refinement. It acts as an operational partner, allowing the human founder to focus on high-level strategy while the agent handles the meticulous details of project lifecycles, cost-tracking, and administrative maintenance.

Installation

To begin managing your agency operations, install the skill directly via the OpenClaw hub. Run the following command in your terminal:

clawhub install openclaw/skills/skills/ivangdavila/agency

Once installed, verify that the ~/agency/ directory structure is initialized correctly, specifically the configuration files in ~/agency/config.md, which define your team, pricing, and operational margins.

Use Cases

• Client Onboarding: Automatically transcribe and structure incoming briefs, identify scope creep risks, and create centralized client profiles.
• Project Scaling: Manage multiple active projects simultaneously with automated status reporting, deadline monitoring, and budget alerts.
• Professional Documentation: Generate consistent, high-quality project proposals and deliverables by pulling from your pre-defined templates and historical project performance data.
• Team Efficiency: Maintain a central repository of Standard Operating Procedures (SOPs) and knowledge, ensuring that the agency output quality remains consistent even as you scale the team.

Example Prompts

1. "OpenClaw, I have a new lead from Acme Corp for a website redesign. Read the email in my inbox and create a project brief, then check our config to estimate the initial quote."
2. "Review the current status of all ongoing design projects in the ~/agency/projects/ folder and highlight which ones are in danger of exceeding their budget or missing deadlines."
3. "Draft a weekly status update for the Client X project, summarizing the work completed this week and noting the upcoming deliverables for next Monday."

Tips & Limitations

• Human-in-the-Loop: The core rule of this skill is that no proposal or client communication is sent without explicit human review. Always verify automated outputs.
• Continuous Learning: Update your ~/agency/knowledge/ base frequently. The agent is only as good as the SOPs and templates you provide.
• Data Integrity: Keep the ~/agency/ directory organized; inconsistent filing will degrade the agent's ability to retrieve accurate project history or historical pricing metrics.