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Effective Competitive Analysis
Skill by caperszhang
skill-install — Terminal
Install via CLI (Recommended)
clawhub install openclaw/skills/skills/caperszhang/effective-competitive-analysisOr
name: competitor-analysis-zhangzaiwang description: A systematic competitive analysis skill based on Zhang Zaiwang's "Effective Competitive Analysis" methodology. Provides a complete competitive analysis framework, tools, and templates to help users conduct professional competitor research. metadata: openclaw: emoji: "📊" category: "business-analysis" author: "Zhang Zaiwang" [email protected] book: "Effective Competitive Analysis: The Methodology Every Great Product Team Needs" version: "1.0.0"
Competitive Analysis Skill (Zhang Zaiwang Methodology)
A systematic competitive analysis framework based on Zhang Zaiwang's Effective Competitive Analysis, providing a complete set of analysis methods, tools, and templates.
Core Philosophy
- Know yourself, know your rivals - Competitive analysis is the foundation of product strategy
- Co-opetition mindset - A new perspective where competition and collaboration coexist
- Right intention → seize momentum → understand the path → master methods → unite people → take action - A complete analytical philosophy
- 6-Step Competitive Analysis Process - A systematic operational workflow
🎯 How to Use This Skill
Key Principle: Begin with the End in Mind, Goal-Driven
Before using this skill, you must first clarify the analysis objective. Without a clear goal, competitive analysis loses direction and becomes a meaningless pile of data.
Interactive Startup Flow
When a user requests a competitive analysis, if any of the following key pieces of information are unclear, you must ask the user first:
6 Key Questions (Starting Point for Any Analysis):
- Which product is being analyzed? - Define the subject of analysis
- What stage is the product currently at? - Confirm the development phase (Concept / Build / Launch)
- What are the main problems and challenges the product faces? - Diagnose the core issue
- What is the purpose of this competitive analysis? - Determine the intent (decision support / learning & benchmarking / market monitoring)
- What are the specific goals of this analysis? - Set measurable objectives
- What is the expected deliverable? - Clarify the output format
Why Clarity of Goals Matters
| Level of Clarity | Analysis Quality | Resource Efficiency | Decision Value |
|---|---|---|---|
| Clear goals | Precise, on target | Resources used efficiently | Strong basis for decisions |
| Vague goals | Unfocused, missing key points | Partial waste of resources | Limited decision value |
| No goals | Scattered, wrong direction | Heavy waste of resources | Low decision value |
Quick Start Recommendations
- For simple requests: Ask the 6 key questions directly
Metadata
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Paste this into your clawhub.json to enable this plugin.
{
"plugins": {
"official-caperszhang-effective-competitive-analysis": {
"enabled": true,
"auto_update": true
}
}
}Safety NoteClawKit audits metadata but not runtime behavior. Use with caution.