content-engine
Full-stack content creation pipeline from research to publication. Analyzes top-ranking competitor articles, identifies content gaps, generates SEO-optimized blog posts with brand voice, adds meta descriptions and internal link suggestions, formats for WordPress/Ghost/Notion/Hugo/Jekyll, and creates platform-specific social media promotion posts for LinkedIn, Twitter/X, and Reddit. Use this skill for: blog post writing, article creation, SEO content, keyword research, content gap analysis, content strategy, content calendar planning, "write a blog post about X", competitor content analysis, "what should I write about next", social media post generation from content, content marketing automation, editorial workflow, copywriting, long-form content, content optimization, meta description generation, or any request involving researching a topic and producing publish-ready content. Replaces manually chaining web research, writing, SEO tools, CMS formatting, and social scheduling into one step.
Install via CLI (Recommended)
clawhub install openclaw/skills/skills/ariktulcha/content-engineWhat This Skill Does
The Content Engine skill is an all-in-one AI-driven pipeline designed to take you from a raw content idea to a fully optimized, publication-ready asset. It streamlines the entire editorial workflow by automating competitor research, structural gap analysis, SEO-focused drafting, and platform-specific social media adaptation. Instead of juggling separate tools for research, writing, and formatting, Content Engine orchestrates the lifecycle of your content strategy within a single cohesive environment.
Installation
To add this skill to your OpenClaw agent, execute the following command in your terminal or command interface:
clawhub install openclaw/skills/skills/ariktulcha/content-engine
Use Cases
- Long-form Blogging: Create comprehensive, SEO-optimized articles that outrank existing competitor content by identifying and filling critical information gaps.
- Content Calendar Management: Automate the research and production of weekly editorial calendars, ensuring consistent output aligned with your brand voice.
- Cross-Platform Repurposing: Instantly transform a deep-dive technical article into high-engagement threads for X (Twitter), professional updates for LinkedIn, and community-focused posts for Reddit.
- Competitive SEO Analysis: Quickly generate detailed research briefs that compare top-ranking URLs, providing actionable insights into content structure, word counts, and missing topical authority.
Example Prompts
- "Research the topic 'AI agent security' and draft an outline for a 2,000-word deep-dive article based on the current top 5 search results."
- "What should I write about next for a SaaS brand focused on productivity? Perform a content gap analysis and suggest three high-authority post ideas."
- "Take the article in my workspace titled 'Future of Work' and draft a 5-tweet thread for X, a LinkedIn post with a hook, and a summary for a relevant Reddit community."
Tips & Limitations
- Brand Voice: For the best results, ensure your OpenClaw memory includes detailed brand guidelines. The engine performs significantly better when it understands your tone, preferred vocabulary, and target audience persona.
- Human Review: While the content produced is high-quality, always review technical claims and specific data points before publication, especially for YMYL (Your Money Your Life) content.
- CMS Output: The skill excels at outputting Markdown; while it formats for platforms like WordPress, verify your specific theme's formatting requirements after pasting content.
Metadata
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Find the right skillPaste this into your clawhub.json to enable this plugin.
{
"plugins": {
"official-ariktulcha-content-engine": {
"enabled": true,
"auto_update": true
}
}
}Tags(AI)
Flags: network-access, file-write, file-read
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