Amazon Market Entry Analyzer — GO/CAUTION/AVOID Verdicts
One-click market viability assessment for Amazon sellers. Analyzes market size, competition intensity, brand landscape, pricing structure, and consumer pain points to deliver a GO/CAUTION/AVOID recommendation. Uses all 11 APIClaw API endpoints with cross-validation for data-backed decisions. Use when user asks about: market entry, can I sell, should I enter, market viability, is this niche worth it, category analysis, market opportunity, market assessment, niche evaluation, product category research. Requires APICLAW_API_KEY.
Install via CLI (Recommended)
clawhub install openclaw/skills/skills/apiclaw/amazon-market-entry-analyzerAmazon Market Entry Analyzer — GO / CAUTION / AVOID
One input (keyword/category). Full market viability assessment with sub-market discovery.
Files
- Script:
{skill_base_dir}/scripts/apiclaw.py— run--helpfor params - Reference:
{skill_base_dir}/references/reference.md(field names & response structure)
Credential
Required: APICLAW_API_KEY. Get free key at apiclaw.io/api-keys
Input
- Required: keyword or categoryPath
- Optional: marketplace (default US)
API Pitfalls (shared with apiclaw skill — critical!)
- Keyword search is broad → categoryPath is auto-resolved via
categoriesendpoint, with fallback to top search result. Ifcategory_sourceisinferred_from_search, confirm with user - Brand/price-band queries MUST include --category to avoid cross-category contamination
- Revenue =
sampleAvgMonthlyRevenue(NEVER calculate avgPrice × totalSales — overestimates 30-70%) - Sales =
monthlySalesFloor(lower bound). Fallback: 300,000 / BSR^0.65, tag 🔍 - Use
sampleOpportunityIndex,sampleTop10BrandSalesRatedirectly — never reinvent reviews/analysisneeds 50+ reviews; fallback to realtime ratingBreakdown- Aggregation endpoints without categoryPath produce severely distorted data
Unique Logic
Sub-Market Discovery
Run market --category "{path}" --topn 10 --page-size 20, paginate all pages. Score each sub-market (1-100):
| Dimension | Weight | Field | Good→100 | Bad→0 |
|---|---|---|---|---|
| Demand | 25% | sampleAvgMonthlySales | ≥1500 | <200 |
| Profit | 25% | sampleAPlusRate | ≥0.35 | <0.15 |
| New Entrant | 20% | sampleNewSkuRate | ≥0.20 | <0.05 |
| Brand Openness | 20% | topBrandSalesRate | ≤0.50 | ≥0.90 (inverted) |
| Capacity | 10% | totalSkuCount | 300-8000 | extreme |
Fallback (grossMargin=0 for all): redistribute to Demand 30%, New Entrant 25%, Brand 25%, Capacity 20%.
Present TOP 10 sub-markets. Ask user which to deep-dive (default: top 3). If ≤3 sub-markets, deep-dive all.
Market Viability Score (1-100)
| Dimension | Weight | Good | Medium | Warning |
|---|---|---|---|---|
| Market Size | 15% | >$10M/mo | $5-10M | <$5M |
| Market Trend | 10% | Rising | Stable | Declining |
| Competition | 25% | CR10<40% | 40-60% | >60% |
| Price Opportunity | 15% | oppIndex>1.0 | 0.5-1.0 | <0.5 |
| New Entrant Space | 10% | >15% | 5-15% | <5% |
| Consumer Pain Points | 15% | Clear gaps | Some | None |
| Profit Potential | 10% | >30% | 15-30% | <15% |
Go/No-Go Decision
| Score | Signal | Action |
|---|---|---|
| 70-100 | ✅ GO | Proceed with product development |
| 40-69 | ⚠️ CAUTION | Possible but needs differentiation |
| 0-39 | 🔴 AVOID | Too competitive or too small |
CR10 dual-level check: Category CR10 PASS + sub-market CR10 FAIL → ⚠️ CAUTION. Both FAIL → AVOID. User criteria override: If user sets thresholds, ANY fail → CAUTION/AVOID. Never override.
Metadata
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Find the right skillPaste this into your clawhub.json to enable this plugin.
{
"plugins": {
"official-apiclaw-amazon-market-entry-analyzer": {
"enabled": true,
"auto_update": true
}
}
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