Sw Seo Audit

What This Skill Does

The Sw Seo Audit skill is an advanced diagnostic tool designed for the OpenClaw AI agent to perform comprehensive website and page-level SEO analysis. It acts as an automated consultant that evaluates the technical and content health of a URL. By systematically scanning metadata, header hierarchy, schema markup, and external link structures, it provides a structured report that ranks issues by urgency and impact. Beyond just identifying errors, it compares the target page against top-ranking competitors for specific keywords, providing actionable data on content depth, keyword usage, and structural opportunities to improve search engine visibility.

Installation

To integrate this skill into your OpenClaw environment, execute the following command in your terminal or command-line interface:

clawhub install openclaw/skills/skills/amdf01-debug/sw-seo-audit

Ensure that you have the latest version of the OpenClaw CLI and active network permissions, as the skill requires external connectivity to fetch and parse live website content.

Use Cases

This skill is ideal for digital marketers, content creators, and developers. Use it when conducting a full-site SEO cleanup to identify broken meta tags or missing alt text across hundreds of pages. It is also perfect for content strategy development; if you are writing a new piece of content, you can audit your draft or competitor pages to understand the required word count and structural elements needed to rank. Additionally, it serves as a troubleshooting tool for sudden drops in search rankings, allowing you to compare your page against current industry leaders to find parity gaps.

Example Prompts

1. "SEO audit https://example.com/blog/my-latest-post and tell me why it isn't ranking for 'sustainable fashion'"
2. "Perform a metadata check on this page and verify if my H1 and canonical tags are set up correctly."
3. "Run a full SEO audit on my homepage and compare it with the top 3 results for 'best CRM software' to identify content gaps."

Tips & Limitations

To get the best results, always provide a specific primary keyword alongside the URL. The skill relies on live web scraping, so ensure the target page is publicly accessible and not behind a login wall. While the AI provides high-quality prioritized fixes, treat these as recommendations rather than absolute search algorithm truth; SEO involves many factors outside the page structure, such as backlink profiles and domain authority, which this audit may not fully quantify. For large sites, run the audit page-by-page rather than attempting to scrape entire subdomains at once to avoid timeouts.