social-media-analyzer
Social media campaign analysis and performance tracking. Calculates engagement rates, ROI, and benchmarks across platforms. Use for analyzing social media performance, calculating engagement rate, measuring campaign ROI, comparing platform metrics, or benchmarking against industry standards.
Install via CLI (Recommended)
clawhub install openclaw/skills/skills/alirezarezvani/social-media-analyzerWhat This Skill Does
The social-media-analyzer is a powerful OpenClaw agent skill designed to streamline the evaluation of digital marketing efforts across major social platforms. It automates the complex process of aggregating raw interaction data—such as likes, comments, shares, saves, and clicks—into actionable insights. By applying standard engagement formulas and comparing results against industry benchmarks, the skill identifies high-performing content and reveals optimization opportunities. Whether you are tracking a single campaign or auditing a month of social activity, this tool ensures consistent metrics and professional-grade performance reporting.
Installation
To integrate this skill into your environment, run the following command in your terminal:
clawhub install openclaw/skills/skills/alirezarezvani/social-media-analyzer
Ensure that your OpenClaw environment is updated to the latest version to maintain compatibility with the latest reporting schemas.
Use Cases
- Performance Audits: Quickly summarize the success of weekly or monthly content calendars.
- Campaign ROI Tracking: Input ad spend data to calculate clear returns on investment and cost-per-click efficiency.
- Benchmarking: Compare your brand's engagement rates against established industry averages for platforms like Instagram, TikTok, and LinkedIn.
- Strategic Pivoting: Use the generated recommendations to decide which content types to retire and which to scale.
Example Prompts
- "Analyze my latest Instagram campaign data (attached) and tell me which posts had the highest engagement rates and why."
- "I spent $500 on this LinkedIn campaign. Calculate the total ROI and tell me if my cost-per-engagement is within the 'Excellent' range."
- "Compare these three TikTok posts and provide a summary of which performed best regarding shareability and save rates."
Tips & Limitations
To get the most accurate analysis, ensure that your reach data is always greater than zero, as this is critical for preventing calculation errors. The skill is designed for performance tracking; however, it relies on the accuracy of the input data provided by your platform exports. Always verify the input date ranges to ensure you are comparing equivalent timeframes. While the skill provides high-level recommendations, it should be used in conjunction with your broader business objectives for the best results.
Metadata
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Find the right skillPaste this into your clawhub.json to enable this plugin.
{
"plugins": {
"official-alirezarezvani-social-media-analyzer": {
"enabled": true,
"auto_update": true
}
}
}Tags(AI)
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