mckinsey-research
Run a full McKinsey-level market research and strategy analysis using 12 specialized prompts. USE WHEN: - market research, competitive analysis, business strategy, TAM analysis - customer personas, pricing strategy, go-to-market plan, financial modeling - risk assessment, SWOT analysis, market entry strategy, comprehensive business analysis - بحث سوق, تحليل استراتيجي, تحليل منافسين, دراسة جدوى, خطة عمل - "حلل لي السوق" for business entry or investment decisions DON'T USE WHEN: - User wants a quick opinion on a business idea → just answer directly - Product recommendations or shopping → use personal-shopper - Content strategy for social media → use viral-equation - Simple web search for company info → use web_search directly - Comparing products to buy → use personal-shopper - Analyzing a single competitor briefly → just answer directly EDGE CASES: - "حلل لي السوق" with a specific product to buy → personal-shopper (not this skill) - "حلل لي السوق" for business entry → this skill - "وش أفضل منتج" → personal-shopper - "وش حجم سوق X" → this skill - "قارن لي بين منتجين" → personal-shopper - "قارن لي بين شركتين" as competitors → this skill - "دراسة جدوى مشروع" → this skill - "أبغى أفتح مشروع" → this skill (full analysis) - "أبغى أشتري لابتوب" → personal-shopper (purchase, not business) INPUTS: Business description, industry, target customer, geography, financials (optional) TOOLS: sessions_spawn (sub-agents), web_search, web_fetch OUTPUT: Complete strategy report saved to artifacts/research/{date}-{slug}.html SUCCESS: User gets 12 consulting-grade analyses synthesized into one actionable report
Install via CLI (Recommended)
clawhub install openclaw/skills/skills/abdullah4ai/mckinsey-researchWhat This Skill Does
The mckinsey-research skill is a high-level strategic intelligence tool for OpenClaw. It transforms basic business inputs into a comprehensive, multi-layered strategic dossier. By leveraging a specialized pipeline of 12 distinct analytical modules—ranging from Total Addressable Market (TAM) assessment and competitive benchmarking to complex SWOT analysis and go-to-market strategies—it provides the depth of a professional management consulting engagement. The skill orchestrates parallel processing using sub-agents to conduct deep web research, financial modeling, and demographic profiling, ultimately synthesizing everything into a professional-grade HTML report saved directly to your workspace artifacts.
Installation
To integrate this intelligence suite into your OpenClaw environment, execute the following command in your terminal:
clawhub install openclaw/skills/skills/abdullah4ai/mckinsey-research
Use Cases
- Market Entry: Determining the viability of launching a new business, product line, or service in a specific geographic region (e.g., KSA or broader Gulf markets).
- Competitive Strategy: Conducting an exhaustive comparative study against primary industry rivals to identify structural advantages and weaknesses.
- Investment Due Diligence: Analyzing business models, financial risks, and market growth trajectories before committing capital or resources.
- Operational Optimization: Utilizing SWOT and Porter’s Five Forces to refine business positioning or pivot based on current macro-trends.
Example Prompts
- "I want to launch a sustainable luxury apparel brand in Riyadh. Run a full market research and feasibility study to see if this is a viable investment."
- "Perform a competitive analysis between [Company A] and [Company B]. I need to understand their pricing strategies, customer personas, and market share distribution."
- "Analyze the current TAM for a fintech startup in the UAE offering micro-lending services to SMEs. Include risk assessment and a proposed GTM roadmap."
Tips & Limitations
- Be Specific: The quality of the analysis is directly tied to the inputs. Providing detailed financial assumptions and clear target geographies improves report accuracy significantly.
- Phase 1 Engagement: Always respond to the Diamond Gate confirmation prompts. Skipping these or providing vague inputs will result in a less tailored report.
- Scope Management: The skill is designed for professional strategy. Do not use this for quick product comparisons or shopping advice; use the
personal-shopperskill for those tasks to save resources and ensure accuracy.
Metadata
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Find the right skillPaste this into your clawhub.json to enable this plugin.
{
"plugins": {
"official-abdullah4ai-mckinsey-research": {
"enabled": true,
"auto_update": true
}
}
}Tags(AI)
Flags: network-access, file-write, file-read, external-api
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